5 Modern Marketing Strategies for eCommerce Success With Consumer Financing in 2022

Grow your eCommerce business and enjoy a profitable business year by adopting the latest marketing strategies for online stores. Evolving strategies to incorporate modern marketing strategies can set your store apart. Furthermore, the integration of consumer financing to support modern marketing will yield successful results. In this article, we outline five modern marketing strategies for eCommerce success that you can use to guide your activities. Backed with consumer financing, these tips should help you convert more customers this calendar year. 

1. Geotargeting

eCommerce is incredibly competitive as anyone can create an online store. Platforms like Shopify have made the store set up incredibly easy, and SEO allows businesses to reach audiences around the world. But, when it comes to securing more business, one should consider the geotargeting strategies this year. Geotargeting involves developing marketing material and localized SEO that attracts specific buyers from specific locations. This goes against the more traditional approach to SEO by driving numbers to one’s website. Instead, you want to drive a select few valuable users to your website for greater conversion rates. Instead of opting for broad marketing, this process involves creating niche segments based on location to yield profitable traffic to your website. 

2. Omnichannel Marketing

Omnichannel marketing refers to the cohesive marketing approach via multiple sales channels to deliver a clear, concise, and consistent brand message to consumers. This approach involves supporting consumers at every step of the sales funnel, from advertising online stores to ensuring seamless delivery and securing consumer buy-in with great packaging and continued communications. Omnichannel marketing ensures that businesses stay front of mind with consumers, encouraging and promoting customer retention as a result. 

3. Live Video

Video content remains the most popular among consumers as it is immersive, engaging, and informative. This year, you can take your video marketing efforts to the next level by integrating live video content into your social calendar. Live video content personalizes your brand and gives consumers a reason to buy into your eCommerce platform. By providing a face behind your brand, you can develop closer connections with your community and increase customer lifetime values. Live video content can come in the forms of social media live videos, webinars, training sessions, and streams to leverage the array of consumers accessing video content via various platforms and channels. 

4. Voice Search

Voice search is an incredibly powerful channel to take advantage of this year as more and more people are shopping via the functionality. By optimizing your eCommerce store for voice search and investigating advertising avenues through the functionality, you can target a new customer segment to drive more sales. Leveraging voice search is a viable and reliable strategy for eCommerce success this year and beyond.

5. Consumer Financing

Consumer financing works hand in hand with the strategies mentioned above as it supports the sales funnel, particularly during the checkout stage. ChargeAfter is a leading consumer financing partner that provides seamless integration for eCommerce stores. The solution invites consumers to take advantage of on-demand financing at the push of a button. This gives them access to financing necessary to make a purchase, encouraging them to filter through the final step in the sales funnel. The addition of consumer financing can benefit one’s business by increasing conversion rates and driving the sale of larger orders. 

As businesses continue to compete this year, it is time to integrate new marketing strategies that can set your eCommerce store apart. From geotargeting to omnichannel marketing, providing video content, optimizing for voice search, and integrating consumer financing, we ensure profitable success through the implementation of these five modern marketing strategies.


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The 4 Best eCommerce Platforms You Can Integrate With BNPL

Choosing a brand name, defining your customer segments, and conducting market research are some of the first steps to introducing your new eCommerce store. But, before you launch you should consider which eCommerce platform is right for your business. Each service provider offers unique benefits that enable businesses to craft attractive online presences. And, no eCommerce platform is created equally. So, choosing the right platform from the start is pivotal. In most cases, we recommend eCommerce platforms that support the integration of BNPL services. This allows your business to capitalize on the massive revenue potential of this payment option, helping you beat the competition. In this guide, we explore the 4 best eCommerce platforms you can integrate with BNPL services to increase conversions and build brand loyalty.

1. Shopify

Shopify is one of the most reliable and strategically strong eCommerce platforms on the market. The platform features a myriad of sales channels, plugins, and additional benefits that are geared to driving profitable business growth. The platform enables eCommerce directly through your website and has full integration with social media channels to leverage Millenial and Generation Z consumer interest. ChargeAfter’s BNPL services can be integrated with Shopify to ensure that businesses drive sales. This consumer financing feature enables seamless payment for consumers, facilitating a faster time to sell and improving customer loyalty. Furthermore, analytical reports from ChargeAfter and Shopify can help marketing teams make stronger strategic decisions. 

2. Bigcommerce

Bigcommerce is an incredibly powerful eCommerce platform designed with big businesses in mind. The platform is fully hosted and provides extensive business management options for teams to facilitate seamless workflow navigation. The platform has multiple payment options already integrated, and it is extremely simple to integrate ChargeAfter’s BNPL services over and above these. Doing so will bridge the gap between your business and a vast majority of consumers that prefer to shop with online stores that offer multiple, efficient payment options.

3. WooCommerce

WooCommerce is an easy-to-integrate eCommerce platform that appeals to businesses using WordPress to host and manage their websites. The WooCommerce plugin is fast, efficient, and enables superior facilitation of eCommerce innovations and analytical reporting. Thousands of WooCommerce plugins let marketing teams optimize their back-end systems, streamlining workflow and reducing time allocation to mundane or repetitive tasks. As a highly customizable platform, WooCommerce is perfect for the ever-evolving nature of eCommerce. Simple integration with ChargeAfter’s consumer financing features allows businesses to take advantage of online financing benefits and increase monthly order values and volumes. 

4. Adobe Commerce (Formerly Magento)

Formerly known as Magento, Adobe Commerce is a non-hosted eCommerce platform that offers incredible flexibility for businesses large and small. The platform offers free options to get started, ensuring that new businesses are able to quickly integrate and consider the benefits of utilizing Adobe Commerce. The platform offers incredible customization and the ability to integrate additional plugins for greater workflow and innovative eCommerce solutions. Companies can install ChargeAfter’s waterfall consumer financing services into their Adobe Commerce platform to leverage the many benefits of BNPL. Doing so can greatly improve monthly sales and give your eCommerce platform an advantage over competitors. 

As you prepare to launch your businesses on the best eCommerce platform you can integrate with BNPL, we highly recommend searching for the most reputable consumer financing service providers. With ChargeAfter, you can leverage the incredible benefits of buy now pay later solutions in the most efficient and effective way possible. Partnering with ChargeAfter enables you to drive sales and increase revenue no matter the eCommerce platform that you choose to launch with.


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How Does Buy Now Pay Later (BNPL) Increase Website Conversions?

Increasing website traffic with lead generation and pay-per-click (PPC) advertising is only one facet of the strategy to increase website conversions. Consumers arriving at online stores will often leave without purchasing or even signing up for a newsletter. Many eCommerce businesses lose out on these new leads, and their conversion rates suffer. For this reason, the inclusion of strategies to encourage purchases remain pivotal to eCommerce success. Buy now, pay later (BNPL) services are becoming popular additions to marketing strategies as they help businesses close more deals. In this article, we explore how BNPL increases website conversions and how you can integrate the service into your online offering.

Younger Shoppers are Taking Advantage of BNPL

As more Millenials and Generation Z consumers choose to forego traditional financial advice from their parents in favor of seamless and efficient eCommerce solutions of the modern marketing age, a major advantage of BNPL lies in its ability to support shoppers without credit cards. Issues surrounding credit cards continue to plague the modern consumer, and BNPL services are a solution that eliminates the need for younger consumers to have access to credit card facilities. This is particularly beneficial as older consumers continue to battle the pressures of owning one or multiple credit cards for ease of use while others cite dissatisfaction with concerns around credit approval. The younger generations want to avoid these entirely, and BNPL enables them to shop without credit cards as no credit checks are necessary for shoppers to receive comprehensive loans.

BNPL is a New Consumer Expectation

BNPL services are becoming a consumer expectation rather than a unique selling point for eCommerce stores around the world. In fact, resources suggest that over 70% of consumers are more likely to purchase from websites that include easier payment options such as BNPL services. These incredibly high statistics indicate that BNPL is quickly becoming a consumer expectation, and more shoppers are likely to shun organizations that do not model their checkout strategy after successful BNPL systems.

Mobile POS Systems Make for Easier Transactions

A large part of BNPL’s success is a result of how the service improves mobile point of sale (POS) systems. During the pandemic and amid a post-pandemic environment, eCommerce businesses have seen an increasing number of shoppers purchasing from their stores using mobile devices from the comfort of their own homes. BNPL solutions can be integrated at every level of the checkout experience and are versatile in their integration across platforms. Optimized for mobile, eCommerce stores can capitalize on the rise in mobile shoppers

Fintech Services Improve Efficiency and Affordability

ChargeAfter, a leading Fintech BNPL company, offers services that improve shopping efficiency and affordability for consumers. These two factors play a key role in increasing website conversions as the modern shopper is attracted by seamless user experiences and affordable service delivery. BNPL services at checkout help fast-track the time to sale as well as mitigate the need for consumers to turn to their financial service providers for any consumer support. The ability to receive comprehensive loans on the fly is extremely appealing to shoppers that utilize BNPL services on eCommerce websites as it saves them time and money. With ChargeAfter, shoppers can receive repayment options that include zero-interest installments. This is an attractive offering as very few third-party financing organizations or traditional banks can compete with this type of integration. 

There is a growing need to adopt new integrations on an eCommerce checkout page as competition stifles many businesses’ conversion rates. With BNPL services, eCommerce stores can leverage the expectations of modern consumers, attract younger shoppers, improve mobile POS technologies, and improve the efficiency and affordability of a purchase. All of these benefits can ensure that eCommerce stores remain competitive by increasing their website conversions.


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How to Drive More Traffic to Your Website and Make Sales With Buy Now Pay Later at Checkout

Advertising, competitions, and influencers drive traffic to websites. These are three marketing tools that eCommerce businesses must implement to support their traffic flow and grow their consumer base. Beyond utilizing these channels to drive web traffic, you can increase the likelihood of converting new consumers to regular shoppers with buy now pay later from ChargeAfter at checkout. This integration gives your customers access to ChargeAfter’s reputable lenders who offer zero-interest financing. The benefits of ChargeAfter’s buy now pay later platform drive greater sales as consumers turn to the powerful integration for their shopping needs. 

Below, we discuss three ways you can drive more traffic to your website that encourages sales with buy now pay later from ChargeAfter. 

Set Up Social Media Ad Campaigns

The most common digital marketing ad avenues are Facebook, Instagram, and Google. Pinterest, LinkedIn, and even Reddit offer advertising, but the three listed above represent the most prominent, cost-effective, and reliable advertising channels. Online stores that do not make use of Facebook, Instagram, and Google’s ad platforms are missing massive audiences to competitors that run social media ad campaigns. eCommerce marketing teams must allocate budget and resources to social media advertising to remain relevant and attract new traffic to the website. 

Let’s take a look at how to ensure these ad campaigns drive more traffic to your website.

Meta: Facebook & Instagram Ads

Meta has developed an effective ad campaign management tool in ads manager that allows online stores and other businesses to run Facebook and Instagram ads. The platform is relatively easy to navigate and empowers businesses to run ads across Meta’s two primary social media platforms simultaneously. With Facebook and Instagram ads, you can drive traffic to your website by utilizing the various campaign objectives Meta provides. When running these ads, the algorithm sends your ads to consumers most likely to take your desired action. This is a fairly simplified approach to advertising with Meta, and you can follow this resource for a more detailed guide on how to run successful Facebook and Instagram ads to drive traffic to your website. 

Google Ads

Google empowers online businesses to run search-based and web ads to drive traffic to their websites. Using Google Ads, eCommerce marketing teams can attract new traffic to their websites through keyword-optimized campaigns and display advertising on other relevant websites and landing pages. Google Ads offers immediate results, and businesses benefit from its affordable cost-per-click system. According to Insider Intelligence, consumers convert within five days of searching for a product. Therefore, Google Ads are essential for generating short-term profit. You can use this resource for a greater grasp of Google Ads and how to run a successful campaign.

Introduce Competitions & Giveaways

If you market a prize big enough, consumers will share your competition with their friends. Competitions remain a staple marketing tool for generating new traffic as, beyond the prize itself, they are completely free. Competitions and giveaways also fall within the realm of user-generated content as consumers encourage their friends and family to support eCommerce businesses through their own social channels. Competitions typically involve liking posts, following pages, and sharing the content with friends. You can improve your campaign results by encouraging consumers to visit your website and sign up for a newsletter to enter your competition. This has the added benefit of building your email database. 

Work With Influencers

Influencers encourage their fans to support their favorite brands, and eCommerce businesses should work with influencers to drive more traffic to their websites. The best influencer strategies involve referral discounts for consumers that utilize coupon codes when shopping with online stores. For example, you may collaborate with an influencer that posts about your products and encourages their audience to use a specific code during checkout to receive a discount on their order. Influencers will take a commission of those sales, which is not particularly costly and small in comparison with the return on investment of new traffic to one’s website.

Drive more traffic and beat the competition with social media ad campaigns, competitions and giveaways, and partnerships with powerful influencers.

How Online Financing From ChargeAfter Supports eCommerce Marketing Analytics

Analytics are essential to making strategic eCommerce decisions, and business owners should work closely with marketing teams to make profitable decisions based on data. In this article, we discuss marketing analytics, the types of marketing analytics, and how online financing can support successful decisions based on marketing analytics.

What Are Marketing Analytics?

Marketing analytics refers to data collected on critical consumer touchpoints within a sales funnel. These analytics paint a clear picture of the buyer’s journey and give eCommerce businesses insights that prove critical to making profitable marketing decisions. Marketing analytics should be collected and reported on monthly to ensure that all eCommerce marketing initiatives are backed by strategic insight. 

Types of Marketing Analytics

There are several types of marketing analytics that eCommerce stores can assess to make strategic marketing decisions. While there are often too many to track simultaneously, marketing teams can prioritize relevant marketing metrics to track analytics that will help grow the particular eCommerce store. For example, fast-moving consumer goods (FMCG) businesses should keep a close watch on abandoned cart rates as these can offer valuable insight on the reasons why shoppers turn away from their stores right before making a purchase. Below are a few key marketing metrics that will yield valuable marketing analytics for online store optimization:

  • Descriptive analytics
  • Predictive analytics
  • Prescriptive analytics

You can learn more about these types of analytics here.

How Online Financing Supports Marketing Analytics

With these marketing metrics in mind, let’s take a look at how online financing can support decisions made based on marketing analytics. 

1. Improved Customer Lifetime Value

eCommerce marketing teams can assess customer lifetime values to determine how profitable their customers are for the business. Customer lifetime value refers to the total spend an individual customer will make with an online store across all of their purchases. Improving customer lifetime values is a sign of positive customer retention, a profitable marketing strategy that requires attention. Online financing from ChargeAfter can help increase customer lifetime values as it provides many important consumer benefits. Customers are enticed by online financing as it provides an easy way to shop online, encouraging them to return to an online store to purchase again. It does this by giving them access to on-demand financing at the push of a button without credit checks and zero-interest repayment plans. 

2. Longer Time Spent on Site

eCommerce platforms should consider the time that customers spend on their sites. The longer a potential customer spends on a site, the more likely they will make a purchase. The time spent on site can provide insight into the user experience, the relevancy of branded content, the attractiveness of discounts and products, and more. To increase customer time spent on-site during checkout, integrate online financing from ChargeAfter. This integration gives customers access to instant financing options without having to leave your store to consult their bank or third-party lender. This can lead to greater sales during a business month. 

3. Higher Conversion Rates

Conversions are critical to the success of eCommerce stores. Marketing teams must look into the current conversion rates and determine avenues to grow these throughout the year. One such method is integrating online financing from ChargeAfter. The platform encourages consumers to shop as it provides greater financial aid than alternative platforms. Furthermore, the integration is easy-to-use. eCommerce platforms that integrate online financing will also yield more impactful marketing analytics as ChargeAfter’s round-the-clock customer service and data insights are a complimentary add-on to partnership packages. 

Marketing analytics are essential to making better business decisions in 2022. Online store owners should consider key marketing metrics and the insights gathered from analytics to drive success moving forward. With the inclusion of online financing from ChargeAfter, eCommerce stores will see improved customer lifetime values, longer times spent on site, and higher conversion rates. 

Ultimate Guide to Google Shopping and How Consumer Financing Helps Improve Sales

Google remains a stalwart platform for product searches as more and more shoppers at various stages of the sales funnel turn to the search platform for product information, prices, and deals. For this reason, utilizing Google Shopping alongside your eCommerce platform is a surefire way to reach shoppers that are unaware of your brand, searching Google to compare offerings, and those that are seeking solutions to solve their problems. To get in front of consumers and build more brand authority, especially on the search engine, eCommerce platforms must understand and integrate with Google Shopping alongside consumer financing options that will help improve sales. In this article, we discuss Google Shopping and how consumer financing can support your online business growth. 

What is Google Shopping?

Google Shopping refers to the product search engine wing of the international search engine platform. The platform allows consumers to browse, compare prices, and even shop a range of products drawn from the catalogs of billions of online stores across the web. This gives business owners a new revenue stream, enabling SEO functionality to position products in front of the competition. Furthermore, Google Shopping enables paid advertising to ensure that online stores can compete for consumer attention when inputting specific search terms into the search engine. Another benefit of Google Shopping is that eCommerce platforms can redirect traffic to their website from Google, creating a seamlessly integrated online shopping experience from search to collection exploration and purchasing. 

Why Should You Sell on Google?

There is a strong case to be made in favor of selling on Google alongside your eCommerce platform via service providers like Shopify, Bigcommerce, and Magento. For one thing, the search engine prioritizes Google Shopping listings in search through SEO and advertising enabling businesses to shut out competition and put their products front and center of their target markets. The feature also allows shoppers to purchase from businesses websites or Google itself with the Buy on Google function, creating seamless and efficient user experiences that are critical to eCommerce success. 

How to Utilize Google Merchant Center

The Google Merchant Center (GMC) enables businesses to list their product inventories on Google Shopping features. The following guide shares how to get your products on Google Shopping so that you can improve your eCommerce success:

  1. Create a Google account
  2. Verify your business with Google My Business
  3. Create a Google Merchant Center account
  4. Verify your website
  5. Provide your business information
  6. Include product information
  7. Complete the Buy on Google setup
  8. Connect with Google Ads
  9. Run a campaign

Ensure that every aspect of your Google Shopping functionalities is SEO-friendly as this will help Google recognize your eCommerce platform as a leading company within your industry. 

How Consumer Financing Helps Improve Sales

With your Google Shopping setup, you can benefit from an increase in traffic to your website. To ensure that new shoppers convert, integrate consumer financing solutions to encourage sales. ChargeAfter is a leading provider of consumer financing solutions that facilitates seamless checkout for consumers using your website. This is done by connecting your shoppers with ChargeAfter’s extensive network of reputable lenders capable of fulfilling their financial requirements. Your shoppers receive instant access to zero-interest financing options at the push of a button if your website integrates ChargeAfter’s consumer financing. The consumer benefits speak for themselves, with no credit checks and personalized repayment plans extremely appealing to the modern shopper. This integration will ensure that your shoppers turn from casual browsers to enthusiastic buyers in no time. 

Using Google Shopping and consumer financing, eCommerce stores can set their brands apart from the competition and leverage greater sales this festive season. 

5 Ways Shopify Retailers Can Maximize Their Customer LTV With Point Of Sale Financing From ChargeAfter

Customer lifetime value (LTV) refers to the total amount of money a customer spends throughout their entire lifetime spent shopping with your Shopify store. An increase in attention to customer lifetime value allows online retailers to leverage their shoppers’ purchasing behaviors, activate long-term growth through customer retention, and model new strategies for improving average order values within a shopper’s LTV. There is no one strategy for creating a fruitful customer LTV, rather a culmination of activities including one of the most powerful sales-boosting integrations, point of sale financing.

ChargeAfter offers the most comprehensive point of sale financing platforms on the market and, in this article, we will highlight five ways Shopify retailers can maximize their customer LTV with this powerful plugin.

1. Builds Customer Loyalty

ChargeAfter’s multi-lender point of sale financing platform is a value-add integration that builds customer loyalty by providing return shoppers with access to consumer financing to make more and/or larger purchases. The benefit of this platform’s ability to support customers improves the potential retention of those shoppers, ensuring that brands maximize the monetary output of their consumers throughout their customer LTV. The perk acts as a loyalty drive offered to all shoppers, creating a superior shopping experience that attracts more sales each month.

2. Secures Larger First-Time Orders

With regards to customer acquisition, online retailers need to consider strategies for ensuring the maximum customer spend during their first order should their customer LTV be limited with one’s Shopify store. In order to do so, retailers should integrate ChargeAfter’s point of sale financing as it encourages large ticket orders. Shoppers purchasing from Shopify stores with ChargeAfter’s plugin are capable of funding larger orders and are more inclined to do so as they are capable of paying back loans over comfortable periods of time with no additional interest rates. This strategy should ensure that each new customer makes a substantial order, raising your average order values and securing a larger customer LTV from short-term shoppers.

3. Personalization Encourages Sales

Customers who feel personally connected with a brand are more likely to shop with that brand, thus personalization of marketing is key to increasing their customer LTV. A fantastic way to create this personal connection is by offering personalized marketing strategies, with point of sale financing being a critical checkout personalization feature that gives customers individualized repayment plans according to their unique shopping situation. 

4. Focus on Customer Experience

The checkout stage is the most crucial touchpoint in the consumer journey, however, retailers should not forget about the myriad of other touchpoints of the consumer experience. For most Shopify teams, it can be difficult to find the time to leverage all areas of the user experience, thus automation remains a crucial cost-saving strategy for these stores. Point of sale financing is an automated checkout procedure that allows your shoppers to access funds on the fly without having to leave your store. ChargeAfter handles the entire submission to lending process on the back-end, and your business only sees the profits generated from increased customer LTV.

5. Longer Shopping Leads to Sales

The longer shoppers spend on your online store, the more likely they are to purchase. This goes for all Shopify retailers, and owners, therefore, need to consider methods for keeping customers in their stores and engaged. As mentioned above, ChargeAfter’s point of sale financing platform ensures that shoppers remain in your store while sourcing consumer financing. This is more likely to result in greater customer lifetime value as shoppers make more purchases without the worry of having to seek capital from third-party sites or their financial service providers. 

The use of ChargeAfter’s point of sale financing ensures that your Shopify store builds customer loyalty, improves shopping experiences, and leads to larger average order values, encouraging more profitable customer LTV in the process.

How Shopify Retailers Can Create a Seamless Shopping Experience With Consumer Financing From ChargeAfter

Whether your business is new to Shopify retail or you’ve had success on the platform, the need for a seamless shopping experience remains. Online shopping has grown tremendously and projections predict that the trend will continue, meaning online stores need to determine new ways to attract new customers and retain existing shoppers if they wish to thrive in the competitive online shopping space. This involves developing a clear and efficient shopping experience through the integration of key user experience tactics such as consumer financing and omni-channel strategies.

In this article, we outline how Shopify retailers can create a seamless shopping experience with POS consumer financing from ChargeAfter.

What is ChargeAfter’s Consumer Financing Platform?

Consumer financing platforms are designed to give customers access to repayment plans at checkout, encouraging them to make a purchase and pay for it in monthly installments at later dates. The power of consumer financing lies in its ability to give shoppers immediate access to the capital required to make a purchase. But, what sets one consumer financing platform apart from others? ChargeAfter has differentiated itself as the go-to consumer financing platform as it utilizes a back-end multi-lender process that gives customers access to zero-interest capital at the push of a button. This platform comes as a Shopify plug-in for seamless integration and plans are some of the most budget-friendly on the market. 

What Makes Consumer Financing Platforms Worth It?

The benefits of integrating ChargeAfter’s consumer financing platform are manifold, serving both business and customer for profitable growth and better shopping experiences. The benefits are linked to the platform’s ability to encourage more sales monthly while meeting the growing demands of online shoppers who browse Shopify for the best deals and greatest user experiences. Let’s take a look at the shopping experience benefits for Shopify retailers utilizing this consumer financing platform:

Shopping is Quicker Than Ever

When it comes to buying from Shopify retailers, customers make their minds up in a matter of seconds upon arriving at the checkout process. This critical consumer touchpoint is a make it or break it moment, and the best and most successful Shopify stores give customers the quickest time to purchase to close deals. This involves integrating a consumer financing platform as these plug-ins allow customers to purchase products immediately without having to leave one’s online store. At the push of a button, they are given access to zero-interest repayment plans better than anything they could source from third-party sites or their financial service providers. This efficient process creates a seamless shopping experience for quick sales. 

Shopping Big is Easier Than Ever

Consumer financing platforms like ChargeAfter also create a more engaging shopping experience by giving customers more leverage when making a purchase. The addition of zero-interest repayment plans means shoppers can have access to the capital required to make large ticket purchases. ChargeAfter’s platform promotes large ticket sales in a variety of ways and doing so benefits both the online shopping experience and a retailer’s bottom line. 

Shopping Benefits are Front of Mind

Customers shop with brands that benefit their shopping experience. The integration of consumer financing from ChargeAfter makes these benefits front of mind as customers are continuously reminded of the powerful Shopify integration whenever they review their carts to make a purchase. Providing this value-add to shoppers encourages them to become first-time buyers as well as retains existing customers who wish to shop on a monthly or yearly basis.

From bringing your brand’s value-add to your customers’ attention to creating more opportunities for big sales, integrating ChargeAfter’s multi-lender consumer financing platform creates a seamless shopping experience for customers that helps drive monthly sales.