ChargeAfter YouTube Channel: Visa is Turning Your Card into an Installment Powerhouse

Arvind Ronta, the Global Head of Installments at VISA, discussed in an interview at Money 20/20, how the company is revolutionizing the way cards operate and positioning itself as the industry leader in installments.

VISA seeks to provide a platform that will enable banks to offer installments at the point of sale more effectively as consumer financing and BNPL services change. By connecting lenders with a vast number of merchants, they can global acceptance, allowing the Buy Now Pay Later loan to be used anywhere. FinTechs, such as ChargeAfter, play a significant role in expanding BNPL and consumer financing options and giving merchants the opportunity to provide it in all types of point of sales – ecommerce, in store and call centers.

As banks began to work with BNPL white label platforms of FinTech companies, they gave merchants shops the option to offer various branded financial services, which all encourages the development of embedded finance. Visa strives to offer a platform and a product that both consumers and business owners will enjoy and use.



“Disclaimer: This article’s information is provided for educational purposes only and shouldn’t be taken as legal advice on any subject. The author disclaims all responsibility for any damage of any kind caused by the use of such information.”



Visa Embraces ChargeAfter’s BNPL Fintech Solution to Fuel eCommerce Growth

Buy now pay later (BNPL) solutions are becoming a mainstay feature for successful eCommerce, so much so that Visa has recognized the significance of the solution. ChargeAfter is a leading BNPL fintech company that, among others, has caught the attention of the American multinational financial services corporation for its convenient, consumer-centric service that enables efficient and effective online shopping. Visa and companies like ChargeAfter continue to offer seamless shopping experiences for consumers around the world thanks to the integration of novel online financing technologies with eCommerce businesses across the globe.  

What Working With Visa Means for BNPL

The adoption of Visa into the BNPL framework enables Visa cardholders to utilize the features of the online financing solution. Consumers can input their card details through integration at checkout to receive consumer financing from networks of reliable lenders. ChargeAfter’s partnership with Visa ensures that businesses can access a wider audience, facilitating profitable growth through broader market share. Working with Visa means that BNPL financing companies like ChargeAfter can fulfill eCommerce customers browsing the various competitive online stores for their favorite products. Visa’s plans to leverage the existing BNPL platform with in-store shopping should ensure that online businesses are more capable of facilitating traditional brick-and-mortar operations as physical retail rises. This could ensure further market penetration for brands as profitable in-store solutions can provide a reason to open up a physical store. The future of BNPL with Visa looks promising for eCommerce stores big and small that wish to expand their operations.

What Sets BNPL Apart From Other Financing

BNPL is one of the most on-demand financing solutions on the market as it provides consumers with the most online shopping benefits. In a nutshell, BNPL solutions like those offered by leading company ChargeAfter provide consumer financing options that are split into monthly installments at no additional costs and without credit checks. This means that consumer shopping decisions are not stifled by hefty interest on monthly installments and more consumers can purchase products from online stores. For the business, eCommerce stores see an increase in sales as these benefits are tremendously appealing to the modern, skeptical, and tech-savvy online consumer. 

How Easy is it to Integrate BNPL?

With the help of Visa and companies like ChargeAfter, all eCommerce stores can quickly integrate BNPL solutions that will attract consumers and encourage business growth. The integration process is seamless, requiring owners or marketing teams to contact ChargeAfter for pricing and plans. Once an agreement is arranged and payment made, the BNPL checkout plug-in is installed on one’s behalf and available to consumers in no time. The integration is then managed and monitored by ChargeAfter to ensure that your consumers enjoy a seamless online shopping experience when utilizing the consumer financing feature. Other benefits of partnering with ChargeAfter’s trusted Visa BNPL solution include reporting and analytics from the ChargeAfter team. This data reveals ways to improve an online store’s functionality to improve the consumer experience, further promoting sales and better eCommerce. BNPL solutions from ChargeAfter can be integrated on all major eCommerce platforms including Shopify, Magento, Bigcommerce, WooCommerce, and Hybris. Therefore, all online stores can utilize the integration and reap the rewards of consumer financing functionality at checkout.

The partnership between Visa and ChargeAfter provides eCommerce owners with a reliable and profitable fintech solution that enables greater eCommerce growth. The consumer financing model provides shoppers with affordable, efficient, and effective financing options at the push of a button and without having to pay costly interest or process credit checks. The benefits to both consumer and business ensure that companies partnering with ChargeAfter see a profitable return on their investment and greater sales on their online retail platforms. 


Want to learn more? Reach out to us here.

3 eCommerce Platforms To Try Out For Your Business

The business world is moving online at a rapid speed. The COVID-19 pandemic has only emphasized just how important an online presence is in this day and age. While retail will never truly be dead, moving your retail business to a digital space is a necessity most consumers now demand. What was thought to be strictly offline businesses have now embraced the cyber world. Consumers now have direct access to healthcare, shopping, and other services from the comfort of their own homes. So, who can blame them for enjoying the convenience and comfort? 

It may seem like an overwhelming task to move your products and services online, however, there are so many platforms that have been developed to make the process a whole lot easier. If you are planning to make the digital leap, here are some of the best eCommerce platforms worth looking into:


WooCommerce is a robust, open-source shopping cart plug-in built to integrate into WordPress website platforms seamlessly and offers a wide range of functionality that can also be customized to suit your needs. WooCommerce can be used to take bookings, sell physical products, offer courses and downloads, memberships, and subscriptions globally or in specific regions. It is mobile-friendly, has support, and is extremely easy to navigate for those who will be invoicing, uploading products, and managing inventory on the back end. In addition to those features, WooCommerce is also affordable, scalable, and is secure. One of the key features of WooCommerce is that it has a wide variety of paid and free extensions available to enable you to expand your functionality and features on your website. 

WooCommerce also supports several payment gateways including PayPal, Visa, Mastercard, and ChargeAfter Buy Now Pay Later shopping cart financing. 

Find out more about ChargeAfter’s Buy Now Pay Later WooCommerce integration here


Shopify has a large market share when it comes to eCommerce. This robust platform offers various features for multi-channel purchases meaning that you are able to sell online, in-store, on social media, or through third-party marketplaces. This platform can be used to process payments and refunds, deliveries, and POS transactions in-store. 

While this eCommerce platform is a bit more costly compared to WooCommerce, it does offer an extensive range of extensions, plug-ins, and functionality. Key features include unlimited bandwidth and storage, unlimited product uploads, gift cards, fraud analysis, finance reports, and manual order creation. 

Much like WooCommerce, Shopify offers support for various payment gateways such as PayPal, Stripe, and ChargeAfter Point Of Sale Consumer Financing. 

Find out more about ChargeAfter’s Buy Now Pay Later Shopify integration here


BigCommerce is an open SaaS platform and is the perfect fit for enterprise-level software companies. While it comes with many of the powerful features also offered by Shopify and WooCommerce such as multi-channel purchasing and selling and SEO tools, it does come with some complexities. 

Key features of BigCommerce include flexible APIs, start-up plans, SEO control, Headless commerce for WordPress, customization, and payment and inventory management.  

Payment gateways supported by BigCommerce include Stripe, Apple Pay, PayPal, Pay with Amazon, and ChargeAfter Instant Buy Now Pay Later Financing. 

Find out more about ChargeAfter’s Buy Now Pay Later BigCommerce integration here


ChargeAfter Announces Partnership with Visa to Help Bolster Consumer’s Buying Power and Provide Accessible Financing Choices at Checkout

ChargeAfter Announces Partnership with Visa


ChargeAfter has created the next wave of credit through its global multi-lender Point of Sale Financing platform and launch of strategic partnership with Visa to make payments personalized and flexible.

Sunnyvale, CA, Feb 12, 2020 /PRWeb/ — ChargeAfter, the leading Point-of-Sale Financing technology platform, today announced a strategic partnership with Visa to help provide Visa cardholders with more choice and flexibility in payments when buying goods and services in-store or online. Visa has also made a strategic investment in ChargeAfter.

Through this partnership, Visa’s network of sellers, acquirers and issuing banks will have the option to distribute a broad range of Point of Sale Financing and credit instruments to eCommerce and in-store sellers worldwide using ChargeAfter’s platform.


This collaboration will also enable Visa’s global network of issuing banks to participate in ChargeAfter’s network as direct lenders. It helps to further democratize payments by empowering Visa cardholders with additional payment choices and increased credit options at the Point of Sale.

“By combining ChargeAfter’s financing platform with Visa’s global reach, we have created one of the largest networks of global Point-of-Sale Financing,” said Meidad Sharon, CEO of ChargeAfter. “We are very excited about the new collaboration and investment. Visa and ChargeAfter share a common vision to make payments quick, convenient, safe and accessible. ChargeAfter’s vision is to help every consumer, worldwide, gain access to financing options that best fit their unique needs, and that are available to the consumer when and where they are ready to purchase – online, in-store and over the phone. As part of the continued effort to democratize credit, we’re placing the power of payment options and flexibility in payments back into the hands of the consumer. We are creating the next wave of credit.”

“Consumers increasingly demand more choice and flexibility when making a payment, whether for their everyday needs or high-value items. Working with ChargeAfter, we aim to make it easier for sellers and financial institutions to offer a range of tailored, personalized financing options at the point of sale, allowing consumers to manage their payments in a way that works for them,” said Shahar Friedman, Head of Visa Innovation Studio Tel-Aviv.


 About ChargeAfter:

ChargeAfter’s platform was founded with the goal to help every consumer access fair and attainable financing options personalized to their unique needs.

ChargeAfter is a market-leading Point of Sale Financing technology platform that connects merchants and lenders to offer consumers personalized Point of Sale financing options at checkout from multiple lenders. Through a growing network of global lenders, merchants can approve up to 85% of applicants in real-time and increase sales by up to 45%.

ChargeAfter’s network offers a seamless integration for lenders to increase their customer base and compete for business while expanding into new retail markets by streamlining the distribution of credit into online and in-store point of sale financing.

ChargeAfter is venture-backed by leading VC’s such as, PICO Venture Partners, Propel Venture Partners, BBVA, Synchrony and Plug and Play VC.

Founded in 2017, ChargeAfter has offices in Sunnyvale, New York and Tel Aviv, Israel to better support our global clients.


About VISA:

Visa Inc. (NYSE: V) is the world’s leader in digital payments. Our mission is to connect the world through the most innovative, reliable and secure payment network – enabling individuals, businesses and economies to thrive. Our advanced global processing network, VisaNet, provides secure and reliable payments around the world and is capable of handling more than 65,000 transaction messages a second. The company’s relentless focus on innovation is a catalyst for the rapid growth of connected commerce on any device, and a driving force behind the dream of a cashless future for everyone, everywhere. As the world moves from analog to digital, Visa is applying our brand, products, people, network and scale to reshape the future of commerce.


Press Contact

Jeffrey Tower

VP of Marketing and Business Development, ChargeAfter